According to a recent survey by the Jewish Federations of North America, millennial Jews — the demographic where Birthright had the greatest penetration — were the only age group to have a majority identify as “Zionist”

JTA
Birthright participants are more Orthodox, more right-wing and more familiar with Israel than before Oct. 7
Andrew Lapin
March 23, 2026

…More than half of last year’s participants, 54%, had already participated in some variety of Israel programming, up from 38% in 2023, according to Saxe’s report. (Birthright loosened its eligibility requirements in 2014 to allow students who had visited Israel in high school to go again.) About 1 in 5 participants were Orthodox, a more than threefold growth from summer 2023, the last trips before the start of the Gaza war. And 38% of participants attended Jewish day school, up from 23% two years prior. The survey also detected a rightward political shift among Birthright participants. Forty-two percent of 2025’s Birthright participants identified as conservative, and 34% as liberal, a dramatic shift from 2023, when 20% identified as conservative and 57% as liberal. Those who do participate in Birthright still report that it deepens their connection to Judaism, and there is mounting evidence that connection is long-lasting. READ MORE

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